President Joe Biden’s re-election campaign has outlined what it described as a «number of viable paths to the 270 electoral votes» needed for him to win a second term in office, saying he enters the election cycle in a «remarkably strong position in a memo issued Thursday.
Julie Rodriguez, Biden’s 2024 campaign manager, wrote in a memo to «interested parties» that there are «significant opportunities» to increase Democratic support. She noted that Democrats won last year’s midterm elections despite a higher turnout from Republicans than in 2020.
The campaign said it plans early investments in states Biden won in 2020, such as Michigan, Pennsylvania and Wisconsin, as well as states he championed in 2020 such as Nevada and New Hampshire. It also seeks to protect recent Democratic gains in Arizona and Georgia and expand its reach in North Carolina and Florida. It’s investing early in those key battleground states with a seven-figure ad buy, Rodriguez wrote.
The campaign also plans to «break up a fragmented media environment» in an effort to reach voters wherever they are.
“While trust in the media may have eroded, trust in people’s personal networks has never been higher or, consequently, more important,” Rodríguez wrote. «Our organizing program will focus on leveraging people’s personal networks, by amplifying core messages online and personal conversations offline.»
The campaign will “engage early and often” with traditionally supportive voters, including women and Black, Hispanic and Asian American voters, as well as young voters who skipped last year’s midterm elections, he wrote. Rodriguez.
In announcing his re-election bid last month, Biden framed his campaign as a choice between “more rights or less” and argued that “MAGA extremists are lining up” to take away social safety nets and personal liberties. , referring to the former president. Donald Trump’s 2016 campaign slogan «Make America Great Again.»
An NBC News poll released just days before Biden announced his re-election bid shows that a substantial majority of Americans do not want Trump or President Joe Biden to run for president in 2024, setting up a general election rematch. potentially divisive and uninspiring between the two men. About half of those polled who don’t want the 80-year-old Biden to run say the president’s age is a «main» reason.
Trump, who is 76, led the first national trial series of the NBC News poll’s Republican presidential race, despite his arrest and arraignment in New York City last month on charges of falsifying business records for hide harmful information in a hush campaign. case. Trump has pleaded not guilty to the charges.
Forty-six percent of Republican primary voters choose Trump as their first choice, while 31% select DeSantis as their preferred 2024 candidate. Other announced or expected candidates, including former Vice President Mike Pence, former South Carolina Gov. Nikki Haley, Sen. Tim Scott, RS.C., former Arkansas Gov. Asa Hutchinson and businessman Vivek Ramaswamy, garnered support in mid-to-mid low single digits.
However, the NBC News poll found that a combined 41% of registered voters said they would definitely or probably vote for Biden in the general election, versus 47% who say they would vote for the eventual Republican nominee.
By party, 88% of Democratic voters say they would definitely or probably vote for Biden, compared with 22% of independents and 3% of Republicans. Meanwhile, 41% of all adults surveyed approve of Biden’s job performance while 54% disapprove, down from Biden’s rating of 45% approve, 50% disapprove in January.